Engaging Youth

By supporting and inspiring the next generation of leaders, we help them create the kind of future we can all get behind.

My GoodLife

EMPOWERING OUR FUTURE LEADERS

We believe Good Starts Young℠ and created the initiative to prove it. Through a variety of programs, we inspire youth to reach their full potential, serve causes greater than themselves and make the world a better place. It’s a privilege to give them the tools to make a difference—and showcase their powerful impact.

LEARN ABOUT GOOD STARTS YOUNG

Inspiring YOUTH TO
DRIVE SOCIAL CHANGE

We’re proud to sponsor WE, a nonprofit that empowers young people to act with intention and lead with compassion. Students participating in service-learning programs can earn tickets to WE Day events. They can also join in WE Volunteer Now, which gives them the resources to plan community service projects.

LEARN ABOUT WE PROGRAMS
LEARN ABOUT WE VOLUNTEER NOW
WE
domestic violence
domestic violence

More than 1 million youth participated in WE programs in the U.S. during the last school year

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domestic violence

2.6 million hours volunteered by WE program participants in the U.S.

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domestic violence

$3.8 million raised by U.S. participants to support local and global causes

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CHANGING WHAT #THEYSAY ABOUT YOUTH

Today’s younger generation is out there making a difference, but they’re often labeled with negative stereotypes. Allstate’s #THEYSAY Project empowers youth to defy those false labels by sharing and amplifying stories of the good they do.

SEE STEREOTYPES DEFIED

HELPING CREATE SAFER COMMUNITIES FOR KIDS

Children everywhere deserve a life free from violence. We’re working to make that a reality starting right where we’re headquartered—by giving $5 million to support youth anti-violence programs in Chicago.