Ending Domestic Violence

Communities only thrive when the people in them are safe. That’s why we’re committed to ending domestic violence and financial abuse.

purple purse

Raising Awareness To Save Lives

Allstate Foundation Purple Purse provides information on how to recognize, talk about and end domestic violence. We’ve spread the word about the often invisible signs of financial abuse through powerful messaging and programming that features our ambassador Serena Williams and our social experiment video, “Lost Purse.”

GET INVOLVED WITH PURPLE PURSE
domestic violence
domestic violence

One in four women affected by domestic violence in her lifetime

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domestic violence

Over $55 million invested to empower women to break free from abuse

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domestic violence

More than 1 million domestic violence survivors financially empowered by our program

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HELPING VICTIMS BREAK FREE FINANCIALLY

It’s often overlooked, but financial abuse is the number one reason victims stay with or return to their abusers. The financial empowerment curriculum we created provides the tools and information they need to finally move forward.

Help From Those Who’ve Been There

Gaining The Resources To Recover

Planning For A Better Future